[196 Pages Report] The Online Food Delivery & Takeaway Market size was estimated at USD 26.10 billion in 2023 and expected to reach USD 28.55 billion in 2024, at a CAGR 9.46% to reach USD 49.15 billion by 2030.
The online food delivery and takeaway market consists of sales of food items and beverages through online platforms that deliver food to customers at their doorstep or provide options for customers to pick up their orders. This market operates through various business models, including traditional restaurants offering online ordering, third-party aggregators, and cloud kitchens. The market caters to a broad range of customers seeking convenience, diverse cuisine options, and quick service. The market's growth is propelled by technological enhancements, shifting work-life dynamics, expanding internet penetration, and a richer mix of culinary offerings. It holds significant potential in embracing futuristic technologies, implementing subscription services, adopting green practices, and forming strategic alliances. However, the market faces challenges, such as intense competition, operational bottlenecks, regulatory constraints, and the need for constant innovation to ensure customer commitment. Focal areas for business expansion and research include drone deliveries, AI analytics, wholesome menu options, and immersive ordering experiences, all geared towards improving customer satisfaction and streamlining service delivery.
The online food delivery and takeaway market is substantially transforming as it adapts to the changing consumer lifestyles and preferences globally. The market is soaring in the Americas, with consumers demanding convenience alongside healthy and gourmet meals. Big industry players are strengthening their positions through mergers and acquisitions, while tech startups inject innovation with personalized AI-driven experiences and advancements like drone deliveries. Contactless and subscription-based services are part of the evolving trends in line with consumer demands. Meanwhile, in Canada, the industry has mirrored resilience against the backdrop of the pandemic, with a noticeable shift towards supporting local platforms and embracing smart technology, improving customer experiences and addressing the call for sustainability. Moving over to the EU, a fragmented yet growing demand for quick and convenient services characterizes the market, where the rights of gig economy workers and sustainability measures, including electric vehicle deliveries, are shaping the industry. Contrastingly, the Middle East is fueled by a young and tech-savvy demographic, propelling investments in mobile app development and luxury dining experiences, while Africa's market is burgeoning, bolstered by local innovators overcoming unique regional challenges. Asia Pacific is excelling, driven by immense markets such as China and India, where integration with social media and payment platforms and a mobile app usage surge influence the industry.
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Market Dynamics
The market dynamics represent an ever-changing landscape of the Online Food Delivery & Takeaway Market by providing actionable insights into factors, including supply and demand levels. Accounting for these factors helps design strategies, make investments, and formulate developments to capitalize on future opportunities. In addition, these factors assist in avoiding potential pitfalls related to political, geographical, technical, social, and economic conditions, highlighting consumer behaviors and influencing manufacturing costs and purchasing decisions.
- Market Drivers
- Increased Penetration of Internet and Smartphones
- Convenience Provided by Food Ordering Platforms
- Increasing Hectic Work Schedule and Congested Metropolitan Cities
- Market Restraints
- Inability to Keep up with Ordered Volume and Consistency of Food Delivery
- Market Opportunities
- Presence of Large and Well-Organized Food Service Sector
- Continuous Innovation in the Food Ordering and Delivery Segment
- Economic Growth and High Urbanization Rate with Higher Disposable Income
- Market Challenges
- Unavailability of Skilled Delivery and Logistics Staff
Market Segmentation Analysis
Food Type: Rising demand for veg and non-veg food on online food delivery applications
The non-vegetarian segment of the online food delivery and takeaway market comprises dishes that include meat, poultry, fish, and other seafood. This segment attracts customers who prefer protein-rich diets and have a palate for diverse flavors from different cooking methods and cultural cuisines. The vegetarian segment includes dishes free from meat and sometimes other animal products. This segment has grown significantly due to increased health awareness and ethical concerns surrounding meat consumption.
Distribution Channel: Expanding demand for online delivery in fast-food chain restaurants
Fast-food chain restaurants represent a significant online food delivery and takeaway market segment. Such establishments are typically known for their quick service, standardized menus, and consistent quality across different locations. The need-based preference for fast-food chain restaurants includes convenience, speed, and familiarity of offerings. Independent restaurants cater to customers seeking unique and often gourmet experiences. The need-based preference here pivots on quality, authenticity, and customized experiences. Unlike fast-food chains, independent restaurants often provide various cuisines and customizations. Online channels form the backbone of the distribution network for food delivery and takeaway services. These platforms address the demand for convenience, variety, and user-friendliness. Customers typically utilize online channels through mobile apps or websites.
Porter’s Five Forces Analysis
The porter's five forces analysis offers a simple and powerful tool for understanding, identifying, and analyzing the position, situation, and power of the businesses in the Online Food Delivery & Takeaway Market. This model is helpful for companies to understand the strength of their current competitive position and the position they are considering repositioning into. With a clear understanding of where power lies, businesses can take advantage of a situation of strength, improve weaknesses, and avoid taking wrong steps. The tool identifies whether new products, services, or companies have the potential to be profitable. In addition, it can be very informative when used to understand the balance of power in exceptional use cases.
Value Chain & Critical Path Analysis
The value chain of the Online Food Delivery & Takeaway Market encompasses all intermediate value addition activities, including raw materials used, product inception, and final delivery, aiding in identifying competitive advantages and improvement areas. Critical path analysis of theOnline Food Delivery & Takeaway Market identifies task sequences crucial for timely project completion, aiding resource allocation and bottleneck identification. Value chain and critical path analysis methods optimize efficiency, improve quality, enhance competitiveness, and increase profitability. Value chain analysis targets production inefficiencies, and critical path analysis ensures project timeliness. These analyses facilitate businesses in making informed decisions, responding to market demands swiftly, and achieving sustainable growth by optimizing operations and maximizing resource utilization.
Regulatory Framework Analysis
The regulatory framework analysis for the Online Food Delivery & Takeaway Market is essential for ensuring legal compliance, managing risks, shaping business strategies, fostering innovation, protecting consumers, accessing markets, maintaining reputation, and managing stakeholder relations. Regulatory frameworks shape business strategies and expansion initiatives, guiding informed decision-making processes. Furthermore, this analysis uncovers avenues for innovation within existing regulations or by advocating for regulatory changes to foster innovation.
Market Share Analysis
The market share analysis is a comprehensive tool that provides an insightful and in-depth assessment of the current state of vendors in the Online Food Delivery & Takeaway Market. By meticulously comparing and analyzing vendor contributions, companies are offered a greater understanding of their performance and the challenges they face when competing for market share. These contributions include overall revenue, customer base, and other vital metrics. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With these illustrative details, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.
FPNV Positioning Matrix
The FPNV positioning matrix is essential in evaluating the market positioning of the vendors in the Online Food Delivery & Takeaway Market. This matrix offers a comprehensive assessment of vendors, examining critical metrics related to business strategy and product satisfaction. This in-depth assessment empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success, namely Forefront (F), Pathfinder (P), Niche (N), or Vital (V).
Recent Developments
Just Eat Takeaway.com to Trial New In-Car Food Ordering Service
Just Eat Takeaway.com, a provider of online food delivery and takeaway services, has announced plans to initiate an innovative in-car food ordering trial in Europe, slated to commence in the first half of 2024. This cutting-edge service aims to enhance customer convenience by integrating a seamless food ordering system within vehicles, allowing patrons to place orders directly from their cars' interfaces. [Published On: December 21, 2023]
Aldi Launches Takeaway Pizza Delivery Service
Supermarket chain Aldi has strategically entered the competitive online food delivery market by unveiling its inaugural takeaway pizza delivery service. This initiative represents Aldi's adaptation to evolving consumer demands and harnesses the potential of the burgeoning online food ordering sector. By partnering with the delivery start-up Deliveroo, Aldi offers a selection of its most popular fresh pizzas directly to customers' doorsteps, thereby diversifying its business model beyond traditional in-store shopping experiences. [Published On: September 19, 2023]
PizzaExpress Partners With Uber Eats to Launch New Delivery Platform
PizzaExpress announced a partnership with Uber Eats. to capitalize on the burgeoning online food delivery and takeaway market, which has seen significant growth in recent years. Through this alliance, PizzaExpress intends to offer its culinary specialties to a wider audience, leveraging Uber Eats's vast and efficient delivery network. [Published On: July 05, 2023]
Key Company Profiles
The report delves into recent significant developments in the Online Food Delivery & Takeaway Market, highlighting leading vendors and their innovative profiles. These include LimeTray, Roofoods Ltd, Ola Foods by ANI Technologies Pvt. Ltd, Rebel Foods Private Limited, Tillster, Inc., Pop Meals, Instacart, Deliveroo plc, Zomato Media Pvt. Ltd., Delivery Hero SE, Restaumatic, Meituan Waimai, DoorDash, Inc., Uber Technologies, Inc., Swiggy by Bundl Technologies Private Limited, Pizza Hut, LLC, McDonald's Corporation, Grubhub Inc. by Just Eat Takeaway.com N.V., Papa John's International, Inc., Mobo Innovations Ltd., Just Eat Takeaway.com N.V., Hellofresh SE, Blue Apron, LLC, and Domino's Pizza, Inc..
Market Segmentation & Coverage
This research report categorizes the Online Food Delivery & Takeaway Market to forecast the revenues and analyze trends in each of the following sub-markets:
- Food Price Range
- High
- Low
- Mid
- Food Type
- Non-veg
- Veg
- Product Type
- Client App
- Courier Side App
- Restaurant Side App
- Distribution Channel
- Fast-Food Chain Restaurants
- Independent Restaurants
- Online Channels
- Application
- B2B
- B2C
- Region
- Americas
- Argentina
- Brazil
- Canada
- Mexico
- United States
- California
- Florida
- Illinois
- New York
- Ohio
- Pennsylvania
- Texas
- Asia-Pacific
- Australia
- China
- India
- Indonesia
- Japan
- Malaysia
- Philippines
- Singapore
- South Korea
- Taiwan
- Thailand
- Vietnam
- Europe, Middle East & Africa
- Denmark
- Egypt
- Finland
- France
- Germany
- Israel
- Italy
- Netherlands
- Nigeria
- Norway
- Poland
- Qatar
- Russia
- Saudi Arabia
- South Africa
- Spain
- Sweden
- Switzerland
- Turkey
- United Arab Emirates
- United Kingdom
- Americas
This research report offers invaluable insights into various crucial aspects of the Online Food Delivery & Takeaway Market:
- Market Penetration: This section thoroughly overviews the current market landscape, incorporating detailed data from key industry players.
- Market Development: The report examines potential growth prospects in emerging markets and assesses expansion opportunities in mature segments.
- Market Diversification: This includes detailed information on recent product launches, untapped geographic regions, recent industry developments, and strategic investments.
- Competitive Assessment & Intelligence: An in-depth analysis of the competitive landscape is conducted, covering market share, strategic approaches, product range, certifications, regulatory approvals, patent analysis, technology developments, and advancements in the manufacturing capabilities of leading market players.
- Product Development & Innovation: This section offers insights into upcoming technologies, research and development efforts, and notable advancements in product innovation.
Additionally, the report addresses key questions to assist stakeholders in making informed decisions:
- What is the current market size and projected growth?
- Which products, segments, applications, and regions offer promising investment opportunities?
- What are the prevailing technology trends and regulatory frameworks?
- What is the market share and positioning of the leading vendors?
- What revenue sources and strategic opportunities do vendors in the market consider when deciding to enter or exit?
- Preface
- Research Methodology
- Executive Summary
- Market Overview
- Market Insights
- Online Food Delivery & Takeaway Market, by Food Price Range
- Online Food Delivery & Takeaway Market, by Food Type
- Online Food Delivery & Takeaway Market, by Product Type
- Online Food Delivery & Takeaway Market, by Distribution Channel
- Online Food Delivery & Takeaway Market, by Application
- Americas Online Food Delivery & Takeaway Market
- Asia-Pacific Online Food Delivery & Takeaway Market
- Europe, Middle East & Africa Online Food Delivery & Takeaway Market
- Competitive Landscape
- List of Figures [Total: 25]
- List of Tables [Total: 463]
- List of Companies Mentioned [Total: 24]
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